CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

Modern Manage­ment Methods

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
UPERBRIGHTHFILALDWMC
 

Modern Management Methods is an installation that focusses on the United Nations HQ and casts its architecture in an electromagnetic light.

 
 

Created for Caitlin Blanchfield and Farzin Lotfi-Jam

 
CUPERBRIGHTHFILALDWM
 
Release
2019
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Modern Management Methods

'Modern Management Methods' at The Shed, NY, 2019

Modern Management Methods

'Modern Management Methods' by Caitlin Blanchfield & Farzin Lotfi-Jam

Modern Management Methods

'Modern Management Methods' installation at The Shed, NY, 2019

Modern Management Methods

Scanned documents from the UN HQ in New York

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Capabilities

Technology

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
  • Experience Design
  • Software Engineering
  • Processing p5
  • Arduino
  • Circuit Design
  • Fabrication
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Opportunity

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

Writer-editore Caitlin Blanchfield and architect, Farzin Lotfi-Jam approached Superbright to help design and build an interactive installation (inspired by their 2019 book) that would display the x-ray and the archive—paired forms of modernist media— a rendering of the United Nations Headquarters, a building built in 1951 by Harrison & Abramovitz.

Modern Management Methods asks how the value of a building is produced through instruments of expertise, management ideologies, and historical narratives, by focussing on the HQ since its post 9/11 renovation.

The installation was premiered at the inaugural Open Call exhibition at The Shed in New York City.

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Modern Management Methods
Modern Management Methods
Modern Management Methods
Modern Management Methods
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Solution

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

Superbright designed & fabricated an installation where each document is displayed on two 25 feet horizontal custom metal enclosures as individual lightboxes. A custom control system was built to manage each lightbox independently, allowing the grid to be programmed to create animation with which to guide visitors through the research by highlighting different documents on the panels.

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Modern Management Methods
Modern Management Methods
Modern Management Methods
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Output

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

The final display contained over 100K LEDs, controlled by a custom control system housed within a fabricated metal installation, which played a light animation sequence across the grid of documents in 15 minutes cycles. It was installed at The Shed at the inaugural Open Call exhibition in 2019.

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Press

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC

The Architect’s Newspaper

September, 2019

Modern Management Methods shines a literal light through the U.N. Headquarters

CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWM

Credits

CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Exhibition Curators and Designers
Caitlin Blanchfield and Farzin Lotfi-Jam
Lighting Creative Development
Superbright
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Lighting Design
Igal Nassima
Preservation Consultants
Andre Jauregui and Halley Ramos, SOE Studio
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
 
UPERBRIGHTHFILALDWMC
Radiologist
David Yitzhakov
CUPERBRIGHTHFILALDWM
 
CUPERBRIGHTHFILALDWM
CUPERBRIGHTHFILALDWMCUPERBRIGHTHFILALDWM