Vortic is the art world’s leading extended reality (XR) VFX platform that offers customized and sustainable solutions for galleries to exhibit works of art using the most advanced AR and VR technologies.
LA River is an immersive Augmented Reality mobile experience that invites people to learn about the history, complexities and potential of the Los Angeles River system.
TRAVERSE is a mobile platform for creating spatial audio experiences that makes listening 6 dimensional. It has featured at multiple festivals around the world including SXSW, Sonaar and Tribeca Film Festival.
The AR Catwalk is a synchronised multiplayer experience that enhanced the live runway during New York Fashion Week, 2016.
Modern Management Methods is an installation that focusses on the United Nations HQ and casts its architecture in an electromagnetic light.
A VR documentary memorial for Hiroshima, where audiences experience the stories of survivors set within the Genbaku Dome, featured at Tribeca Film Festival.
Superbright was established in New York in 2015 by engineer, artist and NYU adjunct professor Igal Nassima, with the objective of exploring how immersive technology could be leveraged, in collaboration with artists and filmmakers, to help tell their stories in new ways and with a fresh perspective.
As an expert in network engineering and having taught the “Desert of the Real” course at NYU for three years (a deep dive into Social VR) meant he was well placed to support commissions that required multiplayer experiences for Virtual and Augmented Reality projects.
Opening a dedicated studio in New York allowed Superbright to grow, broaden our skill sets (CG, VFX, Animation) and take on a more diverse number of projects for a range of clients across brands, agencies, filmmakers and artists.
We pride ourselves on our collaborative approach and building close long-term relationships with our clients. As a result, we have helped design scalable products that we continue to help develop, such as our partnership with Vortic.
Coming out of this R&D, we have developed our own proprietary technologies that include spatial audio creation, multiplayer VR and volumetric capture, all of which can easily be adapted for new projects and platforms.
In September 2021, Superbright opened the doors to a new London Studio (near Old Street), expanding our network of partners and clients and continuing to push boundaries in creative technology.
Our capabilities span a wide range of technical and creative disciplines:
Founder / CEO
Head of Business
Head of Production